Chapter 82: Dramatic (2)
Chapter 82: Dramatic (2)
An advertisement was playing on a roadside billboard.
The first thing that caught the eye was a pitch-black dress.
A black dress and black hair that matched it perfectly.
A woman sleeping in the darkness like a fairy.
It was a quiet, serene advertisement.
Yet, it had a strange way of drawing one's gaze.
Some of the people walking down the street turned their heads toward the ad.
"Who is that?"
"It’s éclat Étoile. Wasn't Song Hee-bin the model for that place?"
Women chatted as they walked by.
It was then.
A tiny drop of dew fell onto the sleeping woman's cheek.
Like a small falling star.
The shimmering drop trickled slowly down her cheek.
At that moment, the girl in the black dress slowly opened her eyes.
They were mysterious eyes with a subtle red tint.
Because it was such a striking feature, some recognized her immediately.
"Ah! It’s her, Princess Yeonhwa."
"Right, right! That’s her. Did she land a commercial because she blew up on that variety show recently?"
The women watched the advertisement as they spoke.
As the woman in the black dress opened her eyes, brilliant colors began to spread.
Her languid eyes opened wider, and the neat black dress was gradually dyed pure white, transforming into something radiant.
Flowers bloomed in the once desolate space, and the girl slowly looked up at the sky.
A night sky filled with countless stars.
Starlight.
The woman gazing up at them seemed to be glowing herself.
Her previously listless face was now wearing a bright smile.
A smile as radiant as a blooming flower.
Under the starlight.
A woman shining beneath the dark night sky.
Her snow-white skin was emphasized so vividly it stood out.
It must be edited, one might think, yet their eyes couldn't help but be drawn to that porcelain skin.
<Be Like the Starlight.>
With that narration, the éclat Étoile advertisement came to an end.
Like the Starlight.
That was the new catchphrase éclat Étoile was pushing.
*
==
Post: I changed my cosmetics recently
(Photo)
I think the color payoff on my skin is really good.
It’s so sparkly.
Replies:
==
Even in women's online communities that discussed cosmetics, there was a brand that had recently become a hot topic.
Though it was absurd, the post spread to various communities as a joke, and people were buzzing about what the brand could be.
éclat Étoile.
The brand that had recently changed its advertising model.
They had ambitiously prepared a line of three types of essence creams and three types of tone-up creams.
The collective name for these products was "Starlight."
The direction where a girl who seemed monochromatic suddenly became vibrant.
It felt like transitioning from a black-and-white silent film to the modern era.
Fitting the name "Starlight," her shimmering skin stood out even more.
This led to a surge in sales for éclat Étoile.
And one more thing.
In communities completely unrelated to cosmetics, talk about Seo-yeon began to surface.
This was a community where Desert Island Survival was being mentioned.
Lately, there was more talk about internet broadcasting, but it was still a place where variety shows were discussed.
Since Desert Island Survival was a popular show, it was bound to be talked about.
It was quickly revealed that the cast members for this episode were actors appearing in the movie The Chaser.
The role of the actress who appeared in the commercial was merely a "convenience store clerk."
People were talking about how a supporting actress, not even a lead, was appearing on a variety show.
Some said it was a push using her recent recognition, but she was still just a supporting actress.
Most importantly, she was a female actress.
Since Desert Island Survival was a show where viewers enjoyed watching guests struggle after being thrown into harsh environments, most were dissatisfied with a young actress appearing.
While the talk about Desert Island Survival burned fiercely for several hours.
The "Papua New Guinea" special of Desert Island Survival began.
*
Thus, Desert Island Survival started amidst controversy.
The story began from the perspective of a man who had arrived at a deserted island in Papua New Guinea.
It was Park Jung-woo.
The community buzzed at Park Jung-woo's appearance.
And for good reason—Park Jung-woo was not an actor without a name.
He was a commercial model for overseas luxury brands, and if anyone asked who the best young actor was lately, he was the first person mentioned.
He was someone who had succeeded while stepping out of his father's shadow.
Acting, looks—he had it all.
On top of that, his private life was spotless.
In fact, because he had so little controversy, the public perceived him as having a somewhat stiff image.
For someone like Park Jung-woo to be on Desert Island Survival, of all shows?
But why?
"Why am I here...?"
As if representing the viewers' thoughts, Park Jung-woo muttered to himself.
After trudging around the deserted island alone, Park Jung-woo hid in the bushes a short while later.
It was because the Desert Island Survival team had arrived late.
Then, as Park Jung-woo made his appearance, the reactions of the cast were shown.
And among them, an actress with slightly wide eyes.
Ju Seo-yeon.
As soon as Park Jung-woo appeared, Seo-yeon was naturally mentioned as well.
Setting Taesumdal aside, it was because Looking at the Past and Memories had recently become a huge topic.
Since the side of Park Jung-woo shown then had gone viral on the internet, his appearance on Desert Island Survival was somewhat understandable.
Up until then, the reactions were still ordinary.
People thought the production team was clever, or that the two looked good together.
But.
The atmosphere changed when Seo-yeon suddenly stepped forward, saying she would start the fire herself.
Despite Park Jung-woo offering to do it, Seo-yeon insisted on doing it herself.
When she played rock-paper-scissors and "crushed" his rock with her scissors, people thought, Park Jung-woo let her win.
Crack!
"..."
The branch shattered into pieces along its grain, and Seo-yeon stared blankly down at her hands.
From this point on, people began to feel that something was strange.
No matter how dry a branch was, could it really crumble that easily?
"Here."
In the scene where she poked a hole in a coconut with her finger and handed it over.
The viewers watching became identical to Jung-woo.
The look on Jung-woo's face as he looked back and forth between the coconut and Ju Seo-yeon was hard to describe.
The other cast members didn't seem to notice anything.
Only Park Jung-woo, the cameraman, and the viewers were witnessing this bizarre phenomenon.
"This is a spear."
"Ah, I see."
"I want to catch fish."
Before anyone knew it, Seo-yeon was walking around with a wooden spear she had made.
One could feel her strong determination to catch fish—or perhaps a wild animal—with that spear.
The one controlling Seo-yeon was a tired-looking Park Jung-woo.
It felt as though he had essentially become Seo-yeon's babysitter, and scenes completely different from what was initially expected continued to air.
Once Seo-yeon got excited, she was literally a wild horse.
She ran wildly through the bushes.
"Hey!!! Why are you climbing a tree!!"
"There are fruits here!!"
"No, those are inedible!!!"
She even climbed trees.
"Do you think there are any wild boars?"
"If there are, we have to run."
"I think I could win."
"?"
In any case, she was roaming the jungle as if it were her own home.
She was like an excited Golden Retriever.
Park Jung-woo, who followed her, was practically dying.
The fact that Seo-yeon, who was jumping here and there, remained perfectly fine was the scariest part.
Then came the mission.
"We have prepared a mission for dinner."
It was Producer Shin Young-woo who spoke.
It was a main mission regularly held on Desert Island Survival.
"We have placed a flag on the highest mountain on this deserted island."
In short, the first person to bring back the flag would be given a special dinner.
That was the mission.
The mountain wasn't that high, but walking through a tropical forest was enough to make anyone weary.
Park Jung-woo gave up early on.
As for Seo-yeon.
"Can I take the camera with me?"
The cameraman filming Seo-yeon was flustered by her words.
"Pardon?"
"I’m going to run, so I thought it might be hard for you."
No matter how much energy she had, could she really run through a tropical forest?
She might actually do it.
Both the viewers and the cameraman had that thought for a moment.
However, the camera was quite heavy.
They wondered if she could really run while holding it, but then realized it was a needless worry.
"Uh, well, you can't take this one, use this."
The cameraman handed her a small camera he had brought just in case.
It was small enough that it seemed feasible to film herself.
"Then, I'll be back."
"Wait, what?"
The mission had already begun.
In particular, Park Hee-jun, a fellow guest, had already set off.
"Wa—!"
Before he could ask if she was okay going alone, Seo-yeon had already vanished.
Anyway, what kind of footage would come from the camera Seo-yeon took?
Considering this was edited footage, people wondered how little usable footage there must have been for this to be shown.
Naturally, most of the scenes of Seo-yeon running were edited out, but occasionally, scenes of the bushes passing by rapidly appeared.
Or scenes of her running.
Only the occasional glimpse of Seo-yeon's face as she ran with a bright smile let people know it was her.
"Oh, Seo-yeon. When did you get here?"
"A little while ago."
The first to arrive was Seo-yeon.
The second was Park Hee-jun.
He said he was a bit late because he came with a cameraman, but he never imagined Seo-yeon would arrive before him.
After all, Park Hee-jun was from the special forces.
Regardless, thanks to her great performance in the mission, Seo-yeon enjoyed a delicious dinner.
And Seo-yeon's performance continued similarly in the second episode of the Papua New Guinea special of Desert Island Survival, which aired the following week.
The viewers, who were slowly adjusting, began to notice something else.
Seo-yeon's white skin.
In fact, the cast members were curious as well and even asked her.
"Seo-yeon. Wow, your skin hasn't tanned at all. What cosmetics do you use? Tell me too."
At the words of Bang Ha-yoon, the only other female cast member besides Seo-yeon, Seo-yeon looked thoughtful for a moment.
As if debating whether to say it or not.
But thinking it wasn't good to mention a brand name directly.
"I shot a commercial, you know."
She simply answered like that.
And the ripple effect began in earnest after Desert Island Survival ended.
The cosmetics that protected Seo-yeon's snow-white skin even in extreme conditions.
There was only one cosmetic product Seo-yeon was advertising.
<Starlight>
The new skincare line recently launched by éclat Étoile.
As soon as Desert Island Survival ended, it was only natural that a sell-out craze occurred at every department store and éclat Étoile branch.
And at the same time.
It was the starting point for the rise of a new star in the advertising world.